--- title: Innoduel Blog | Sami Akseli description: "Guest blogger: Sami is on a mission to build the ultimate customer experience. Designing things that take you by surprise and put a smile on your face makes him smile too. Sami gets kicks out of trying and learning new things. He is seasoned marketing professional with extensive experience in B2B marketing, customer experience design and marketing automation." --- {% set baseFontFamily = "Roboto" %} /* Add the font family you wish to use. You may need to import it above. */ {% set headerFontFamily = "Roboto" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */ {% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */ {% set pageCenter = "1100px" %} /* This sets the width of the website */ {% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */ {% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */ {% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */ {% set headerFontWeight = "bold" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */ {% set buttonRadius = '0' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */ ### After you have updated your stylesheet, make sure you turn this module off [![INNODUEL-LOGO-FINAL-Orange-03.png](https://blog.innoduel.com/hs-fs/hubfs/Logos/INNODUEL-LOGO-FINAL-Orange-03.png?width=111&height=51&name=INNODUEL-LOGO-FINAL-Orange-03.png "INNODUEL-LOGO-FINAL-Orange-03.png")](https://www.innoduel.com/) [fi](https://blog.innoduel.com/fi) # Innoduel Blog ### ![](https://blog.innoduel.com/hubfs/Personnel%20photos/sami-1.jpg) Sami Akseli Guest blogger: Sami is on a mission to build the ultimate customer experience. Designing things that take you by surprise and put a smile on your face makes him smile too. Sami gets kicks out of trying and learning new things. He is seasoned marketing professional with extensive experience in B2B marketing, customer experience design and marketing automation. Find me on: [**](http://linkedin.com/in/samiakseli) [**](https://www.twitter.com/samiakseli) ### Recent Posts [![](https://blog.innoduel.com/hubfs/Blog%20images/puppeteer-iStock-800874540.jpg) ](https://blog.innoduel.com/the-biggest-leadership-mistakes) ## [The Biggest Leadership Mistakes by Sami Akseli Following our hugely popular blog about [bad leadership habits](https://blog.innoduel.com/bad-leadership-habits) we co-created the list of the biggest leadership mistakes people have experienced. We ran a co-creation arena to figure this out and our participants identified more than 60 different leadership mistakes they have experienced. Out of those sixty the six worst ones are uncovered in this blog.](https://blog.innoduel.com/the-biggest-leadership-mistakes) [Read More](https://blog.innoduel.com/the-biggest-leadership-mistakes) [![](https://blog.innoduel.com/hubfs/Employee%20Engagement/Amazing%20Employee%20Engagement%20Examples.png) ](https://blog.innoduel.com/amazing-employee-engagement-examples) ## [7 Amazing Employee Engagement Examples by Sami Akseli I earlier wrote about how [poor employee engagement has the power to kill your business](https://blog.innoduel.com/poor-employee-engagement), but implementing truly effective initiatives and programs is easier said than done. Happy employees are the key to business success and having a team of people who feel truly valued will in turn lead to colleagues who will work hard, deliver results, and bring in new ideas to help grow your business and stay in the company.](https://blog.innoduel.com/amazing-employee-engagement-examples) [Read More](https://blog.innoduel.com/amazing-employee-engagement-examples) [![](https://blog.innoduel.com/hubfs/Employee%20Engagement/How%20To%20Boost%20Employee%20Engagement%20Circle.png) ](https://blog.innoduel.com/boost-employee-engagement) ## [Poor Employee Engagement Is The Leader’s Fault – 5 Steps To Fix It by Sami Akseli Poor employee engagement has the power to kill your business but you can take action to fight that power. Is there an easy way to boost employee engagement?](https://blog.innoduel.com/boost-employee-engagement) [Read More](https://blog.innoduel.com/boost-employee-engagement) [![](https://blog.innoduel.com/hubfs/Employee%20Engagement/Poor%20Employee%20Engagement.png) ](https://blog.innoduel.com/poor-employee-engagement) ## [Why Poor Employee Engagement Will Kill Your Business by Sami Akseli “Happy, happy employees are the key to business success!” Uh, I know, right? Feels like there’s been more than enough of the one-sided discussion around employee happiness and job satisfaction? Feels like everyone has bought into the hype, blasting how important it is to make sure your employees are happy and engaged? When did work become all about fun?](https://blog.innoduel.com/poor-employee-engagement) [Read More](https://blog.innoduel.com/poor-employee-engagement) [![](https://blog.innoduel.com/hubfs/Blog%20images/iStock-608635664-angry%20boss%20cartoon.jpg) ](https://blog.innoduel.com/what-is-the-worst-leadership-experience-you-have-ever-had) ## [What is the worst leadership experience you have ever had? by Sami Akseli It is ok to admit it. We’ve all been there, at least almost all of us. And the longer you’ve been in the game the greater the changes that you’ve been there more than once. It’s a pain to work under a bad management. But what is it that separates the bad boss from an average or a good one?](https://blog.innoduel.com/what-is-the-worst-leadership-experience-you-have-ever-had) [Read More](https://blog.innoduel.com/what-is-the-worst-leadership-experience-you-have-ever-had) [![](https://blog.innoduel.com/hubfs/bad_leaders.jpg) ](https://blog.innoduel.com/bad-leaders-manifesto-infographic) ## [Infographic: The Bad Leader's Manifesto by Sami Akseli I recently wrote a post about](https://blog.innoduel.com/bad-leaders-manifesto-infographic) [6 bad leadership habits](https://blog.innoduel.com/bad-leadership-habits) that you need to stop doing immediately. The article generated a lot of discussion online about what makes a bad leader bad, a good leader good, or even if there is such a thing as 'bad leadership'. [Read More](https://blog.innoduel.com/bad-leaders-manifesto-infographic) [![](https://blog.innoduel.com/hubfs/Blog%20images/strategy-building.jpg) ](https://blog.innoduel.com/agile-strategy-implementation) ## [Agile strategy implementation – what other purple unicorns you’ve got? by Sami Akseli No matter how badly we'd all like it to exist, we know it's a unicorn, and a purple one, I might add. Agile strategy implementation... no such thing. We've all probably learned this during the course of our careers, in any industry, that the strategy process is always painful and exhausting, no exception there.](https://blog.innoduel.com/agile-strategy-implementation) [Read More](https://blog.innoduel.com/agile-strategy-implementation) [![](https://blog.innoduel.com/hubfs/Blog%20images/bad-leadership-habits-to-stop.jpg) ](https://blog.innoduel.com/bad-leadership-habits) ## [6 Leadership Habits You Need To Stop Doing Immediately by Sami Akseli When it comes to leadership we are always being told what we should do; be passionate, be proactive, be positive! And that’s all well and good, but what about those bad habits nobody talks about... It’s almost become taboo to mention anything negative in the field of leadership, so we decided to flip things around and list some things you should **NOT** be doing in order to become a better leader.](https://blog.innoduel.com/bad-leadership-habits) [Read More](https://blog.innoduel.com/bad-leadership-habits) [![](https://blog.innoduel.com/hubfs/Blog%20images/Na%CC%88ytto%CC%88kuva%202017-01-30%20kello%2014.45.36.png) ](https://blog.innoduel.com/test-your-leadership-in-5-minutes-how-scalable-are-you) ## [How effective is your leadership? Take the 5-minute Scalable Leadership test. by Sami Akseli How do you define a good leader, or better yet, a great one? What are the keys to effective leaderhsip? Maybe you already know that you're good enough, why should you strive to be any better?](https://blog.innoduel.com/test-your-leadership-in-5-minutes-how-scalable-are-you) [Read More](https://blog.innoduel.com/test-your-leadership-in-5-minutes-how-scalable-are-you) [![](https://blog.innoduel.com/hubfs/Blog%20images/Not-to-do-decisions%201500x1000.png) ](https://blog.innoduel.com/not-to-do-decisions-next-to-impossible-but-necessary-1) ## [Not-to-do decisions – next to impossible but necessary by Sami Akseli Is it yes or no? Umm...maybe.](https://blog.innoduel.com/not-to-do-decisions-next-to-impossible-but-necessary-1) [Read More](https://blog.innoduel.com/not-to-do-decisions-next-to-impossible-but-necessary-1) [All posts](https://blog.innoduel.com/all) [Next](https://blog.innoduel.com/author/sami-akseli/page/2) ### Subscribe to Email Updates ### Categories - [bad boss (1)](https://blog.innoduel.com/topic/bad-boss) - [brainstorming (1)](https://blog.innoduel.com/topic/brainstorming) - [business (1)](https://blog.innoduel.com/topic/business) - [case (2)](https://blog.innoduel.com/topic/case) - [co-creation (9)](https://blog.innoduel.com/topic/co-creation) - [communications (2)](https://blog.innoduel.com/topic/communications) - [digitalization (1)](https://blog.innoduel.com/topic/digitalization) - [diversity (1)](https://blog.innoduel.com/topic/diversity) - [employee engagement (10)](https://blog.innoduel.com/topic/employee-engagement) - [failures (1)](https://blog.innoduel.com/topic/failures) - [great leader (1)](https://blog.innoduel.com/topic/great-leader) - [great place to work (1)](https://blog.innoduel.com/topic/great-place-to-work) - [innoduel (1)](https://blog.innoduel.com/topic/innoduel) - [innoduel tips (4)](https://blog.innoduel.com/topic/innoduel-tips) - [leadership (14)](https://blog.innoduel.com/topic/leadership) - [meetings (1)](https://blog.innoduel.com/topic/meetings) - [mistake (1)](https://blog.innoduel.com/topic/mistake) - [product news (1)](https://blog.innoduel.com/topic/product-news) - [sticky notes (1)](https://blog.innoduel.com/topic/sticky-notes) - [strategy (4)](https://blog.innoduel.com/topic/strategy) - [technical update (1)](https://blog.innoduel.com/topic/technical-update) - [workshop (2)](https://blog.innoduel.com/topic/workshop) [see all](https://blog.innoduel.com/author/sami-akseli/page/1#) ### Recent Posts ##### About Innoduel Innoduel builds a more collaborative tomorrow where people co-create solutions, make better decisions and work towards a common goal. ### Recent Posts ### Contact Innoduel Lapinlahdenkatu 16 00180 Helsinki [+358](tel:%20+358%2050%205815694) 40 747 1793 ### Find us [LinkedIn](https://www.linkedin.com/company/innoduel) [Twitter](https://twitter.com/InnoDuel) Innoduel 2017 | [Privacy Policy](https://blog.innoduel.com/hubfs/Documents/DATA_AND_PRIVACY_POLICY.pdf) ![](https://dc.ads.linkedin.com/collect/?pid=47053&fmt=gif)