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Innoduel Blog

Nuutti Matintupa

As the CEO of Innoduel, Nuutti's goal is to get things done. He measures the success of the company by how happy InnoDuel’s customers are. In InnoDuel, he is excited about creating something new both in terms of the product as well as a modern and scalable leadership culture. Your surest bet to get his attention is to challenge him on any board game or sports. Talk about a competition-drive!
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Recent Posts


4 Types of Answers Making You a Bad Leader


by Nuutti Matintupa

Effective leadership is all about communication. It is about supporting your staff by answering the right questions in the right way. Better communication is the way to improved employee engagement and better profitability. More communication is not always better communication. There are certain kind of answers you should not give or you risk reducing employee engagement. Here’s a list of four types of answers that make you a bad leader.

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4 Steps to Scalable Leadership - ebook published


by Nuutti Matintupa

Why do businesses fail? Probably for as many reasons as there are businesses, but the most common cause of failure is not a bad product. Nor is it unqualified staff, even though most of us would agree that it's not always easy to find the right people. 

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4 tools for creating local order to boost your leadership skills


by Nuutti Matintupa

Success takes hard work. With a heavy workload, usually comes stress. Many times stress is good and boosts our energy levels, allowing us to get things done. Sometimes we let the stress take over and end up in a hyperactive state. It’s a state of chaos where we think we’re getting a lot done, but in fact, just end up going around in circles. 

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When co-creation is not the key to customer engagement


by Nuutti Matintupa

Increased customer engagement is the key metric when aiming for high customer lifetime value. It results in reduced churn and increased revenue. Engaged customers are also more likely to say good things about you.

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How can a leader find the balance between chaos and order?


by Nuutti Matintupa

Take any modern leadership literature and you’ll find yourself being bombarded with words like engagement, empowerment, co-creation etc. Popular buzzwords with shady content.  To many of the old-school leaders out there, such jargon seems like a whole bunch of "fluff" made up by mindfulness hippies trying to dodge responsibility.

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How can a growth company leader sleep better?


by Nuutti Matintupa

Do you spend your time on solving challenges or capitalizing opportunities? This is the key question that defines the future of your company.

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4 Steps To Scalable Leadership


by Nuutti Matintupa


Businesses don’t fail because of a bad product or unqualified staff. 
They fail because of leadership.

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Scalable Leadership goes SlideShare - how can leaders embrace the chaos


by Nuutti Matintupa

The world has become chaotic. The U.S. got Trumped. Brexit hit all of Europe by surprise. Evidently, the polls are broken. The traditional way of predicting human behavior doesn’t work anymore because people have their own versions of the truth.

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Why leaders need to change?


by Nuutti Matintupa

Have you ever seen a herd of wildebeest storm through the wilderness? Some say it’s magnificent. Some say it’s scary. I just can’t help but wonder: how come the lions still win?

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